The Author Helper Suite Help – Custom Facebook Audiences
There are two ways that the Facebook Pixel will fire off with ReaderLinks links:
- By using the ReaderLinks plugin on a WordPress site where your Facebook Pixel is already configured to run.
- By using ReaderLinks links after placing your Facebook Pixel ID in the Pen Name Settings area of ReaderLinks.
After you have set up your Facebook Pixel and have it running effectively with ReaderLinks, give it a few days to start accumulating data. This will require you to share links, do ads, send tweets, etc. using your ReaderLinks links, of course.
Once data is showing up on your Facebook Pixel page, you can create a custom audience using that data.
Step 5: Jump to The Author Helper Suite’s book page that you want to build this audience for. Then, click on the Book Links tab and identify the links you want to track. You’ll need to copy the ID numbers for each of these links.
Once your done, click the Create Audience field and wait for Facebook to build the audience for you. This can take quite a while, but Facebook will notify you when it’s all set!
Note: If you haven’t accumulated enough clicks for your audience, you will likely get an error from Facebook saying that the audience is too small. This just means you either need to increase the number of clicks, wait a little while longer, or both.