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The Author Helper Suite Help – Facebook Ads

Grabbing your Facebook Ads data

Step 1: In order to get an ROI, we need to have some ads data. Assuming you use Facebook ads, let’s jump over to your ads manager and get set up. Once there, click on the Ads tab and then view the dropdown (it is usually defaulted to Performance) and select Customize Columns.

Step 2: Using the middle section of the window that pops up, verify that all of the items listed in the following image are showing up.

NOTE: You do not need to remove any columns from the list that are already present, unless you choose to. We just need to make sure that all the columns on the image below are there. Additional columns will not impact anything negatively.

Step 3: Once you have added all the required items, look at the bottom left of the window and you’ll see an option for Save As Preset. Click the checkbox and a field will appear for you to name the preset. Type The Author Helper Suite into that field and then click Apply.

Step 4: We now have The Author Helper Suite view all set, but to make things easier for reporting, you can make it the default view. Doing this will make it so you don’t have to change the view to The Author Helper Suite every time you want to export your data. If you don’t want this as your default view, that’s fine but make sure you change it to The Author Helper Suite with each export.

Step 5: When you go to export a Facebook ads report for The Author Helper Suite, you need to verify three things.

  1. You’re on the Ads tab
  2. The columns view is set to The Author Helper Suite
  3. You’ve selected the correct date

If all three of these things are set, you’re ready to click the Reports dropdown and select Export Table Data.

Note: If you’re on the wrong tab or you don’t have the The Author Helper Suite column view selected (or it hasn’t been configured correctly), you’ll get an error when uploading to The Author Helper Suite.

Uploading by date range

You may also upload your ads report by date range (up to 31 days). Follow these steps for details…

First, choose the date range. If you select more than 31 days, The Author Helper Suite system will give you an error.

Next, choose the Breakdown tab.

Set the breakdown to be BY TIME and DAY. Please do not set any additional breakdown parameters or the upload will fail. 

Continue on to the next step, doing the exports as normal and then upload to The Author Helper Suite system.

Step 6: The only item you want selected on the Facebook ads report export popup window is Export as .csv. Everything else should be unselected. Once that’s in place, click the export button and save the file to a place on your computer that you can easily find.

Step 7: Now go back to The Author Helper Suite and click the Upload ads report button at the top. Choose the file you just downloaded from Facebook and upload it to The Author Helper Suite. If you set up everything correctly, it should upload without a hitch.

Step 8: Head to Reports | Manage Ad Assignments and assign each ad to the correct book. 

Step 9: Now that you have the Facebook ads data imported, you can head to the Homepage or Book pages and check out your ROI. You’ll need to upload multiple days for this to be accurate, of course.

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