ReaderLinks Help – Facebook Ads
Grabbing your Facebook Ads data
Step 1: In order to get an ROI, we need to have some ads data. Assuming you use Facebook ads, let’s jump over to your ads manager and get set up. Once there, click on the Ads tab and then view the dropdown (it is usually defaulted to Performance) and select Customize Columns.
NOTE: You do not need to remove any columns from the list that are already present, unless you choose to. We just need to make sure that all the columns on the image below are there. Additional columns will not impact anything negatively for ReaderLinks.
- You’re on the Ads tab
- The columns view is set to ReaderLinks
- You’ve selected the correct date
If all three of these things are set, you’re ready to click the Reports dropdown and select Export Table Data.
Note: If you’re on the wrong tab or you don’t have the ReaderLinks column view selected (or it hasn’t been configured correctly), you’ll get an error when uploading to ReaderLinks.
Step 9: Now that you have the Facebook ads data imported, you can head to the Homepage or Book pages and check out your ROI. You’ll need to upload multiple days for this to be accurate, of course.